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Future of Work Expert, Keynote Speaker, NY Times Bestselling Author - Dan Schawbel

Future of Work Expert, Keynote Speaker, NY Times Bestselling Author - Dan Schawbel

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44 Of The Most Interesting Facts About Generation X

July 26, 2015 By Dan Schawbel • 8 Comments • Blog, Gen X, Research

Generation X, or the post boomers, were born between 1965 and 1981. They are 45 million of them and they are typically forgotten by the media, despite their rising power in the workplace. Currently, more Gen X’ers are raising children, don’t believe they will be retiring when their parents did, and are looking for a flexible work environment. They are home owners, make many of their purchases online and are saving for their retirement. Here is my full list by category:

Facts About Generations Series

51 Of The Most Interesting Facts About Generation Z.
74 Of The Most Interesting Facts About Millennials.
44 Of The Most Interesting Facts About Generation X.
53 Of The Most Interesting Facts About Baby Boomers.

Gen X and the economy

  • 36% of Gen X think it’s likely they will need to dip into their retirement savings to pay for non-retirement expenses. [PwC]
  • 30% of Gen X admit having already withdrawn money held in their retirement plans for expenses other than retirement. [PwC]
  • 65% of Gen Xers are currently working full-time.  [Met Life]
  • They believe nearly 50% of their retirement income will come from pensions, 401(k)s and other retirement plans, with only one-third from Social Security and 21% from savings and investments. [Met Life]
  • 70% are not confident in the ability of Social Security to provide them with full benefits. [Met Life]
  • 44% say they are not confident about having enough money for retirement, which is greater than Gen Y and boomers. [Pew Research]
  • Two-thirds reported being “satisfied” or “very satisfied” with their lives. [Shullman Pulse]
  • 74% say they were negatively affected by the Great Recession and 57% are still recovering from it. [Transamerica]
  • 35% expect their standard of living to decrease when they retire. [Transamerica]
  • 54% plan to work past age 65 or do not plan to retire. [Transamerica]

Gen X values

  • Gen Xers say the defining characteristics of their generation are hard working (8%) and lazy (5%). [Met Life]
  • 12% say Gen X is unique because of their technology use, followed by work ethic (11%) and how conservative they are (7%). [Pew Research]
  • 50%  of Gen Xers say providing for their children’s college costs is a major goal. [Shullman Pulse]

Gen X’s as employees

  • Gen X respondents ranked workplace flexibility as the most important perk (21%) and are more likely to walk away from their current job if flexibility isn’t available. [EY]
  • 40% are working in the career they intended when they entered the workforce. [Met Life]
  • Almost a quarter have been with the same employer for fifteen years or longer. [Met Life]
  • 74% of Gen Xers agreed with the statement “hard work is the key to getting ahead.” [Reader’s Digest]
  • 70% prefer to work independently. [CTI]
  • 66% of Gen X women and, significantly, 55% of Gen X men want flexible work arrangements. [CTI]

Gen X’s as entrepreneurs

  • 41% of Gen Xers consider themselves entrepreneurs. [Millennial Branding / Monster]
  • 40% of Gen Xers identify themselves as being “high risk”. [Millennial Branding / Monster]
  • 40% of Gen X men and 25% of Gen X women reported that they want to eventually become entrepreneurs. [Center For Work Life Policy]
  • 37% had an early entrepreneur role model in their family. [Womenable]
  • 39% of Gen X men and 28% of Gen X women aspire to be an entrepreneur. [CTI]

Gen X’s as consumers

  • 82% are home owners and their homes have an average value of $238,000. [Met Life]
  • 74% use the Internet for banking, 72% use it to research products or companies, and 81% have made purchases online. [Forrester Research]
  • Items that they buy most online are books (38%), clothing and accessories (33%), event tickets (26%), and videos and DVDs (20%). [Forrester Research]
  • 62% read newspapers, 48% listen to radio and read magazines, and 45% regularly consume TV programming online. [Forrester Research]
  • 95% have a page on Facebook, 35% have LinkedIn profiles, and 25% regularly post to Twitter. [Forrester Research]
  • 70% of report that brand loyalty was the highest in Gen X consumers. [eMarketer]
  • 85% who use the Web still prefer to watch their favorite shows on TV. [eMarketer]

Gen X’s as investors

  • 29% of estimated net worth dollars and 31% of total income dollars. [Shullman Pulse]
  • 60% of GEn X is either not very knowledgeable or not at all knowledgeable about investments and financial products. [LIMRA
  • 46% contribute regularly to a retirement savings plan. [Hearts & Wallets]
  • 50% have little or no credit card debt and 42% have some savings in case they lose their jobs. [Hearts & Wallets]
  • 45% generally spend less than they make. [Hearts & Wallets]
  • 55% own a home. [Hearts & Wallets]
  • 56% have their insurance needs covered. [Hearts & Wallets]
  • 48% have a retirement savings plan and regularly contribute. [Hearts & Wallets]
  • 49% of Gen X households own a mutual fund. [ICI]
  • 76% report proactively planning for their retirement. [Ameriprise]
  • Anticipate relying on their 401(k) accounts (42%) or IRAs (29%) as their main sources of income during retirement, while pensions (14%) and Social Security (5%) are expected to take a back seat as primary sources of retirement funding. [Ameriprise]
  • 57% trust their financial advisor is working in their best interest. [Cogent]
  • 46% delegate most investment decision-making to their financial advisor. [Cogent]

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Comments

  1. Paula says

    September 19, 2016 at 4:02 pm

    Is it 82% or 55% are home owners? Huge difference…

    Reply
    • Aaron Pardo says

      October 19, 2016 at 6:15 pm

      82% own a home for their own living purpose. 55% own a home as investment. If it helps 55% own more than one home.

      Reply
  2. Eva Neth says

    January 10, 2020 at 4:09 pm

    I was born in 1964, I consider myself a Gen X’er, would that be reasonable?

    Reply
  3. Darryl Johnston says

    May 29, 2020 at 2:12 pm

    Hello 1964 yeah you can consider yourself a Gen Xer since you are born just before Gen X began in 1965. Generally speaking you are technically a very late baby boomer.

    Reply
  4. French JuliaСѓ says

    October 21, 2020 at 3:37 am

    This overlooked generation currently ranges in age from 34 to 49, which may be one reason they’re so often missing from stories about demographic, social and political change. They’re smack in the middle innings of life, which tend to be short on drama and scant of theme. Gen Xers are bookended by two much larger generations – the Baby Boomers ahead and the Millennials behind – that are strikingly different from one another. And in most of the ways we take stock of generations – their racial and ethnic makeup; their political, social and religious values; their economic and educational circumstances; their technology usage – Gen Xers are a low-slung, straight-line bridge between two noisy behemoths.

    Reply

Trackbacks

  1. Generation X - Looming Retirement Challenges - Nancy Salamone says:
    December 9, 2016 at 12:24 pm

    […] There are approximately 45 million Gen Xers  vs. 77 million Baby Boomers and 83 million millennials. Gen X is also known as the “baby […]

    Reply
  2. Difference Between Gen X Gen Y and Millennials | Gen X vs Gen Y vs Millennials says:
    July 12, 2017 at 4:27 am

    […] and Workplace Expert Speaker NY Times Bestselling Author Dan Schawbel. N.p., 26 July 2015. Web. Available here.04 July 2017. 3.Kane, Sally. “What Employers Should Know About Their Gen Y Employees.” […]

    Reply
  3. 66 Of The Most Interesting Facts About Generation Z – genzfuturists.com says:
    May 7, 2020 at 4:12 pm

    […] Z. 74 Of The Most Interesting Facts About Millennials. 44 Of The Most Interesting Facts About Generation X. 53 Of The Most Interesting Facts About Baby […]

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